Noland's Surf Shop is a family owned business in Santa Cruz, California, open since 1961! We are located at 47 Municipal Wharf, Santa Cruz, CA 95060 (between Makai and Surf City). Visit City of Santa Cruz for wharf parking information.

Noland's is a local retail surf and skate shop. In addition to our online catalog, we also carry a wide variety of other apparel, gifts, and accessories in store. We also carry a wide selection of men, women, and youth sizes. Some of our brands include Santa Cruz Skateboards, Volcom, Reef, Billabong, Roxy, Quicksilver, Hurley, Sex Wax, Sun Bum, HydroFlask, Ray Ban, Oakley, Nixon, and Puravida.  Whether you're looking for a locally-made candle, a cozy new sweatshirt, or a pair of sunglasses, we've got you covered.

We are open 365 days a year! Check our hours for specific times to stop by or give us a call. We are happy to help you find everything you're looking for.